In 20 Minutes, I'll Show You Exactly Where You're Leaking Money — and How Much.
A free Pricing Teardown for service business owners who do great work and are sick of getting underbid. No pitch. No pressure. You keep everything we cover.
This isn't a "discovery call" or a sales pitch in disguise. It's 20 minutes where we put your pricing under the light and find the money you're leaving on the table — live, together. If it makes sense to work together after, I'll say so. If not, I'll tell you that too, in the first five minutes.
What Happens in 20 Minutes?
✅ Your biggest leak — the #1 spot you're leaving money on every single job.
✅ Your number — a straight estimate of how much you're losing a year to underpricing. (It's almost always more than guys think.)
✅ Your first move — the exact change you can make this week to start fixing it, without losing your schedule.
You walk away with all of it whether or not we ever work together.
No pressure. This is a working session. If it’s not a fit, I’ll tell you fast.
➡️ WHY IT'S FREE (the straight answer): Two reasons. #1: Most owners are leaving five figures a year on the table, and it drives me nuts to watch it. #2: This is how I meet the handful of owners I take on each quarter. No catch. Either way, you leave with a plan.
➡️ WHO THIS IS FOR: Owners who do great work, are tired of getting underbid by guys who don't do half the job, and are actually ready to raise their prices and start picking their customers.
➡️ WHO IT'S NOT FOR: Anyone hunting a magic bullet, more cheap leads, or a quick hack. And it only works if you're willing to change how you price. If you're not, this'll waste both our time.
➡️ WHO YOU'LL BE TALKING TO: I'm David. I'm not a marketing guru. I built and sold a landscaping and property maintenance company — I got beat on price for years before I figured this out, then got myself out of the price war for good. So this is one owner talking to another, not a guy reading off a script.
Is this just a sales pitch?
No. It's a working session — we find your biggest leak, put a number on it, and map the fix, and you keep all of it. If working together makes sense, I'll tell you. If not, I'll tell you that too.
Do I need to prep my numbers?
Nothing formal. Just know roughly what you did in revenue, bring one recent quote, and think about what you say when someone tells you you're "too high."
What if we're not a fit?
We shake hands and part as friends. No pressure, no spam, no pile of follow-up calls. I built this business so I'd never have to chase anybody.
Stop leaving money on the table. Let's find it.
WHAT OTHER OWNERS SAY...
"I was scared to raise my prices, figured everybody'd walk. David showed me exactly where I was undercharging and how to roll it out without blowing up my book. Went up 25%, lost two customers, both pains in the neck anyway. Best year I've ever had."
"I was doing $900K and couldn't figure out why I was always broke. Turns out I was basically working for free on half my jobs. David found it in one call. Fixed my pricing and I'm finally paying myself like an owner instead of an employee."
"I used to win jobs by being the cheapest. David flipped how I think about the whole thing. Now people call me because I'm good, not because I'm cheap, and I'm making more on fewer jobs. Wish I'd done this ten years ago."
"Skeptical going in... I've been burned by 'gurus' before. But he actually ran a service company, so he gets it. The first change he gave me put an extra $4K in my pocket the next month. No fluff, just stuff that works."
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